Working Together: The Power of Common Goals

| September 23, 2015

Working Together: The Power of Common Goals

Today, small business owners realize the importance of the human quotient.  A large portion of your company’s success doesn’t depend on your technology or your marketing, but on the people working for you. All companies are creating better workspace environments for their employees.

Some innovative entrepreneurs are involving their employees in the creative and management process of the company as well. They do this by setting up common business goals and getting their employees involved in the business growth and progress.

1 Define you Business Goals

If you have no goal, what are you working so hard for? Everyone needs a purpose to dedicate their efforts. By setting goals, you’re giving your employees the finishing line to cross. This is an excellent motivational tactic but it also gets your employees interested an invested in your business.

If you have about 3 to 5 long term goals for your business, share them with your employees and discuss ways to reach them. For example, if you’re running a small store and intend for its customer base to grow up 15% in a fiscal year, let your employees know and set it as a goal.

2 Chose the Right People

It’s important to identify the right people and utilize their abilities as much as possible. There are some people or groups amongst your employees who can directly affect the outcome of your goals. For example, if you have a couple of young employees who’re great with social media, you can use their skill to promote your business online.

So if you intend to increase your customer base by 15%, employees who’re active in social media might directly affect the outcome.

3 Get Employees Involved and Motivated

This can’t be emphasized often enough. You need to find ways to keep your people motivated and get them personally involved with your business. One of the best ways to do it is to regularly discuss your company’s progress and share all success and failures with your employees.

For example, you can easily call a monthly, even weekly meeting to discuss the ups and downs your business faced during the period. Talk to them about milestones achieved and good client reviews. Also let them know about the failures and the mistakes made, by you as well as the employees. This will get them involved with your company and make them realize that they’re a vital part of your business.

4 Value their Ideas and Opinions

Don’t hesitate to get ideas and opinions from your employees. In fact, the best, most successful entrepreneurs are willing to recognize the untapped potential of their employees. They come from different walks of life and have different experiences. They can be a great sounding board and give you good ideas in general.

By following these suggestions, you can build a team that’s just as committed to the growth and health of your small business as you are. They become personally invested in your business and are proud to be a part of it. This personal commitment can take your business to new heights.