With e-commerce booming across the globe, along with the need to spend more time at home in an effort to practice strict social distancing, there has been a massive increase in the demand for fast, effective delivery and courier services. Are you ready to embrace this new business opportunity with open arms? Here is a comprehensive guide to help you get started.
Invest in a vehicle
Purchasing a reliable vehicle is the very first step to starting a delivery business. The type of vehicle that you require will depend on the type of goods that you plan to deliver. For example, if you intend to get involved in food delivery, it is best to invest in a fleet of motorcycles. Motorcycles allow you to zip through traffic to get to the customer as quickly as possible, ensuring that they receive their food while it is still piping hot and that they are satisfied with the service. However, if you intend on transporting larger loads or a more diverse set of items, it is recommended to invest in a fleet of trucks or vans.
Remember to pay special attention to regular vehicle maintenance. In doing so, you will safeguard your business fleet and ensure that you aren’t hit with any setbacks, such as a breakdown, at the worst possible moment. As your business starts to grow, so will your fleet, and keeping up to date with maintenance requirements, registrations, and route planning will become ever more challenging. This is when you will know that it is time to invest in fleet management software.
Finally, make certain that your entire fleet is properly covered by insurance. Look into business vehicle insurance along with liability cover, just in case your company is involved in any mishaps. Get in touch with a commercial insurance broker for advice in this regard to avoid coming across as under-insured – a significant deterrent for many clients!
Buy your equipment
You will only require specialized equipment if you are going to be moving heavy items or goods that are especially fragile or expensive. This equipment includes dollys, ratchet straps, bungee cords, moving blankets, stretch wrap, etc.
Market your new business
As mentioned above, delivery and courier companies are popping up everywhere in recent times in response to increased demand. Therefore, it is vital that you do everything in your power to help your business stand out from its competitors. Marketing is the easiest way to do this. Invest money in digital marketing, in particular, by dedicating time to building a beautiful, functional website, spending some money on pay per click advertising (like Google Ads), and creating and maintaining a following on social media.
Maximize your reputation
Ensuring that your clients have a wonderful experience when it comes to using your services is a top priority for delivery start-ups. If clients receive their goods in plenty of time and in perfect condition, the chances are great that they will use your services again – and tell their friends about your business, too! Even in a world where online reputation is key, word of mouth is still as powerful as ever.
Wishing you the best of luck as you embark upon this exciting new business venture!